Jesse Lawrence, of Forbes and TiqIQ, released the average first round ticket prices for each of the sixteen teams in the 2014 NBA Playoffs, and the results may surprise you. The Toronto Raptors have the highest ticket prices. Yes, the same Toronto Raptors who the Nets intentionally lost their final game of the season so they could face them in the first round (ICYMI The Nets had a chance to clinch the #5 seed in the East with a win on their season finale, but head coach Jason Kidd elected to rest his starters, and they inevitably lost the game- insuring a #6 seed and more importantly a first round matchup against the Raptors). But that, and even the start of the Stanley Cup Playoffs that includes the Toronto Maple Leafs, hasn’t deterred the Canadian faithful to support their Raptors. Their average ticket price for the first round is $370. Some other surprises occur from the higher seeds in the playoffs.
The number one overall seed in the West, San Antonio Spurs, just also happen to be the third cheapest ticket on the market. It shouldn’t come as a surprise because of San Antonio’s smaller market, and they haven’t missed the playoffs since the ’96-97 season, but still one might think they would be higher then $148. As for the Eastern Conference the two top seeds, Pacers and Heat, fall in the 7th and 8th spots respectively.
Lastly, and maybe the most interesting is the premium on playoff tickets as compared to those of regular season ticket prices. It doesn’t take an expert analyst to realize that tickets cost more in the playoffs than in the regular season. And every team posted a minimum of a 20% premium on playoff tickets, with one exception. That team… Two-time defending champions, Miami Heat, who posted a measly 3.56% premium. An average regular season Heat ticket costs $225.11, and a playoff ticket averages just $233.
Here’s the full list here that includes ticket prices and premiums: